Retail Marketing Manager

As the Retail Marketing Manager at Motus Aftermarket Parts, you will play a key role in driving customer traffic, sales performance and brand visibility across our retail stores and workshops. From national campaigns to hyper-local activations, you’ll work closely with branch and regional managers to ensure campaigns are effectively executed on the ground. You’ll also collaborate with brand, digital and supplier marketing teams to deliver integrated, high-impact retail marketing initiatives. This role requires an equal balance of strategic thinking and hands-on execution.

Requirements:

• Bachelor’s degree or diploma in Marketing, Retail Management, Business Management or a related field
• 8 to 10+ years’ experience in retail marketing, trade marketing or a similar environment
• Proven ability to plan and execute campaigns across multiple store locations
• Strong understanding of shopper behaviour and what drives in-store engagement and conversion
• Extensive experience with POS, signage and in-store environment optimisation
• Exceptional organisational skills, including the ability to manage timelines, logistics and multiple campaigns simultaneously
• Ability to work under pressure and consistently deliver on time
• A collaborative team player who builds strong relationships with regional and branch managers, franchisees and B2B customers
• Experience in campaign compliance tracking and store-level execution reporting

Key Responsibilities:

• Planning and executing retail promotional campaigns, seasonal initiatives and customer activations
• Overseeing in-store displays, point-of-sale materials, signage and the overall store environment
• Developing and managing local, regional and national promotions targeted at end consumers
• Managing franchise-based campaigns and ensuring brand consistency across all locations
• Working directly with branch and regional managers to implement campaigns effectively at store level
• Monitoring store compliance to ensure campaigns are properly executed, not merely distributed
• Supporting loyalty programmes and customer retention initiatives
• Coordinating campaign material logistics, including production, delivery, installation and setup
• Analysing campaign performance, customer engagement and sales uplift
• Collaborating with brand, creative, digital and supplier marketing teams to deliver integrated campaigns