Paid Search; PPC Manager Jobs in Cape Town, South Africa at MCI, LC
Position: Paid Search (PPC) Manager
POSITION OVERVIEW
MCI is one of the fastest-growing tech-enabled business services companies in the USA, with a strong call center footprint and operations that extend across multiple countries. We deliver Customer Experience (CX), Business Process Outsourcing (BPO), and Anything-as-a-Service (XaaS) cloud technology solutions across a wide range of industries, including healthcare, retail, government, education, telecom, technology e-commerce, and financial services. Our contact centers are powered by both on-site and remote agents, leveraging advanced technologies to enhance customer journeys, drive scalability and reduce costs.
At MCI we are committed to fostering an environment where professionals can build meaningful careers, access continuous learning and development opportunities and contribute to the success of a globally expanding, industry-leading organization.
We are looking for an experienced Paid Search (PPC) Manager to take ownership of our paid search strategy and drive significant, measurable growth. This senior role is ideal for a seasoned professional with extensive experience scaling high-budget campaigns, leading strategic initiatives, and mentoring team members. You will oversee the full lifecycle of our paid search programs from strategy and execution to optimization and performance analysis to ensure strong business impact.
To be considered for this role, you must complete a full application on our company careers page, including all screening questions and a brief pre-employment test.
POSITION RESPONSIBILITIES
Key Responsibilities:
Lead the strategy, development, execution, and optimization of paid search campaigns across Google, Bing, and additional paid media platforms.
Build and implement advanced PPC strategies designed to meet aggressive growth targets and strengthen overall performance.
Analyze campaign data at a deep level, translating insights into smart, data-driven recommendations to maximize ROI.
Oversee PPC budgets, forecasting, pacing, and bid management to ensure spend efficiency and performance alignment.
Mentor, train, and support junior PPC specialists while influencing broader marketing decisions related to search strategy.
Partner closely with content, design, analytics, and product teams to ensure seamless campaign alignment and execution.
Conduct detailed performance reviews and prepare executive-ready reports and insights for leadership.
Manage landing page optimization, experimentation, and creative testing to improve conversion rates and user engagement.
Stay current with industry developments, emerging technologies, platform updates, and innovative advertising opportunities.
Identify and evaluate new channels, automation tools, and scalable testing strategies to enhance overall performance.
CANDIDATE QUALIFICATIONS
WONDER IF YOU ARE A GOOD FIT FOR THIS POSITION?
All positive, and driven applicants are encouraged to apply. The Ideal candidates for this position are highly motivated and dedicated and should possess the below qualities:
Bachelor’s degree in Marketing, Business, or a related field;
Master’s degree preferred.
5+ years of direct experience managing paid search campaigns, demonstrating strong ROI and scalable growth.
Expert-level proficiency in Google Ads, Bing Ads, analytics platforms, and advanced reporting tools.
Proven leadership and mentoring ability, with strong cross-functional collaboration skills.
Deep expertise in paid search strategy, audience targeting, funnel optimization, and conversion-focused approaches.
Google Ads Certification required; additional certifications are a plus.
Exceptional analytical capabilities, communication skills, and project management abilities.
Nice-to-Have
Experience managing large-scale budgets.
Knowledge of programmatic advertising, display remarketing, and multi-channel paid media strategies.
Experience with A/B and multivariate testing tools (., Optimizely, VWO).
Background in managing international or global search campaigns, including multi-currency reporting.
Proficiency with marketing automation platforms and CRM systems such as Hub Spot or Salesforce.
CONDITIONS OF EMPLOYMENT
All MCI Locations
Title: Paid Search; PPC Manager
Company: MCI, LC
Location: Cape Town, South Africa
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