Overview
Head of Business Development Jobs in Lagos State, Nigeria at Poke Ltd
Title: Head of Business Development
Company: Poke Ltd
Location: Lagos State, Nigeria
Company Description
Poke Ltd is a creative consultancy that specializes in transforming business goals into compelling stories across diverse platforms. We work closely with our clients to craft innovative solutions that drive brand growth and engagement. By combining creativity with strategic thinking, we help businesses connect with their target audiences and amplify their impact.
About the Role
We’re looking for a Business Development Director to lead growth at Poke.
The successful candidate will be responsible for bringing in new clients, managing the sales process from first contact to signed deal, and helping existing clients grow their relationship with the agency.
The role is also expected to bring more structure to how business development is run internally, from pipeline tracking to proposals and client follow-up.
This is a leadership role, but it is also a hands-on one. We need someone who can open doors, lead conversations, close deals, and build a stronger commercial system around them.
What You’ll Be Responsible For
Winning new business
- Build and manage the full sales pipeline, from prospecting and qualification to proposal, negotiation, and close
- Identify and pursue new clients that are a strong fit for Poke’s services
- Lead or support client pitches and proposal development
- Build a strong, active list of target accounts and keep it updated
- Bring in new retainers and partnerships that grow the business
Growing existing accounts
- Manage commercial relationships with current clients
- Look for opportunities to expand scope, add new services, or grow into new brands or markets
- Run regular check-ins and business reviews with clients
- Help keep strong clients strong by staying close to their needs and spotting issues early
Leading the BD team
- Manage and support the two BD Managers
- Set clear targets, review pipeline progress, and remove blockers
- Build a team culture around follow-through, clear reporting, and strong client handling
Improving structure and reporting
- Set up and maintain a reliable CRM process so all active opportunities are tracked properly
- Keep proposals, contracts, pitch materials, and client history organised and easy to access
- Report weekly on pipeline status, deals in progress, deals closed, and expected revenue
- Work with leadership and finance to track commercial performance clearly
Strengthening Poke’s market presence
- Help shape how Poke presents itself to potential clients
- Improve credentials, case studies, and sales materials
- Build useful partnerships that can open new revenue opportunities
- Stay close to market trends, competitor activity, and client needs
What We’re Looking For
- 7–12 years of experience in business development, sales, account management, or commercial roles
- At least 3 years in a senior or leadership role
- Clear track record of winning and growing client accounts
- Strong understanding of sales processes, customer acquisition strategies, and revenue optimisation
- Excellent leadership and team management capabilities with experience building and scaling high-performing teams
- Strategic thinking with the ability to balance short-term objectives with long-term business goals
- Outstanding communication, negotiation, and stakeholder management skills
- Proven track record of developing profitable partnerships and expanding market presence
- Bachelor's degree in Business, Marketing, Sales, or related field (MBA preferred)
- Able to work across teams and move opportunities forward internally
- Strong understanding of the Lagos business landscape, with a network that can help open doors
- Experience in an agency, fintech, B2B services, media, communications, or oil and gas-facing commercial environment is a plus
Why join us
This leadership position offers the opportunity to drive transformational growth while working alongside innovative teams and market-leading partners.