Overview
Email Marketing Specialist Jobs in Harare, Zimbabwe at LM Consultant
Title: Email Marketing Specialist
Company: LM Consultant
Location: Harare, Zimbabwe
Company Description LM Consultant provides specialized consulting services focused on lead generation, customer support, administrative solutions, and business research. The company helps clients design and implement innovative strategies that drive growth, optimize operations, and improve customer engagement. By combining data-driven insights with practical execution, LM Consultant supports businesses across diverse industries and sizes. Team members collaborate remotely, using modern tools and processes to deliver high-quality, scalable solutions. The organization values professionalism, continuous learning, and measurable results.
Role Description This is a full-time remote role for an Email Marketing Specialist at LM Consultant. The Email Marketing Specialist will plan, build, and execute email campaigns that support lead generation and client engagement goals. Daily responsibilities include crafting email copy, segmenting audiences, setting up campaigns in email marketing software, and configuring marketing automation workflows. The role also involves monitoring performance dashboards, analyzing campaign results, and optimizing subject lines, content, and sending strategies based on data. The specialist will collaborate with internal stakeholders and clients to align email campaigns with overall marketing objectives, maintain clean and compliant contact lists, and stay current with best practices in email deliverability and regulatory requirements.
Qualifications
- Proficiency in Email Marketing Software and Marketing Automation platforms for campaign setup, segmentation, and workflow management.
- Strong Marketing Analytics skills to track KPIs, interpret performance data, and recommend data-driven optimizations.
- Effective Communication skills, including clear written communication for email copy and professional collaboration with internal teams and clients.
- Experience with Lead Generation strategies and how email marketing supports prospect nurturing and conversion.
- Solid understanding of email best practices, including deliverability, list hygiene, and compliance with regulations such as CAN-SPAM and GDPR.
- Ability to manage multiple campaigns, prioritize deadlines, and work independently in a remote environment.
- Attention to detail in proofreading, QA testing of emails, and ensuring accurate tracking and links.
- Prior experience in digital marketing or a related field; a bachelor’s degree in Marketing, Communications, Business, or a similar discipline is preferred but not required.
- Familiarity with A/B testing, basic HTML for email templates, and CRM or marketing platforms is a plus.