Overview
Digital Media Manager Jobs in Johannesburg Metropolitan Area at ReachPlayers
Title: Digital Media Manager
Company: ReachPlayers
Location: Johannesburg Metropolitan Area
Company Description
ReachPlayers is a cutting-edge in-game advertising platform that bridges the gap between brands and the highly engaged Gen Z and Generation Alpha audiences. By seamlessly integrating brands into the gaming world, ReachPlayers creates immersive and interactive campaigns that capture attention and foster meaningful connections. Our innovative solutions include tailored branded adventures, virtual pop-up shops, and interactive non-player characters (NPCs) that enhance brand visibility and loyalty. ReachPlayers is redefining traditional advertising by delivering unique and personalized experiences for gamers worldwide.
Role Description
This is a full-time hybrid role for a Digital Media Manager based in the Johannesburg Metropolitan Area, offering a combination of in-office work and remote flexibility. The Digital Media Manager will oversee the planning and execution of digital media campaigns, develop and implement digital marketing and social media strategies, and drive innovative approaches to enhance brand engagement. Responsibilities also include analyzing campaign performance, optimizing media spend, and collaborating with creative teams to deliver impactful campaigns that align with client goals.
Qualifications
- Proficiency in Media Planning and Digital Media strategies
- Expertise in Digital Marketing and crafting comprehensive Digital Strategies
- Strong skills in Social Media Marketing, including platform management and audience engagement
- Analytical mindset and ability to measure and optimize campaign performance
- Exceptional project management and communication skills
- Experience working in advertising or media roles is an advantage
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- Knowledge of gaming and the preferences of Gen Z and Generation Alpha is a plus