Overview
Digital Marketing Specialist Jobs in Nairobi County, Kenya at UpraiseCX
Title: Digital Marketing Specialist
Company: UpraiseCX
Location: Nairobi County, Kenya
Company Description UpraiseCX Global provides next-generation BPO and global business services for companies looking to scale through dedicated outsourced teams in Kenya. The company operates as a strategic partner and Employer of Record (EOR), managing recruitment, compliance, HR, payroll, and performance management so clients can focus on growth. UpraiseCX Global supports clients with call center and customer support, sales and lead generation, AI, technology, and operations services. Its high-performance teams deliver efficiency, quality, and customer satisfaction for organizations expanding globally. Applicants join a growing organization that emphasizes smart, long-term outsourcing partnerships.
Role Description The Digital Marketing Specialist is a full-time, on-site role based in Nairobi County, Kenya. In this position, the specialist plans, executes, and optimizes digital campaigns across multiple channels to support brand awareness, lead generation, and client acquisition. Daily responsibilities include managing social media accounts, coordinating online marketing initiatives, monitoring web analytics, and preparing performance reports and insights. The role also involves collaborating with sales and customer support teams to align digital strategies with business goals, creating and refining content for targeted audiences, and ensuring consistent messaging across platforms. The specialist is expected to stay current with digital marketing trends and recommend new tools, tactics, and strategies to improve results.
Qualifications
- Candidates should possess strong skills in Digital Marketing and Online Marketing, including campaign planning, execution, and optimization.
- Candidates should possess skills in Social Media Marketing to manage, grow, and engage audiences on key platforms.
- Candidates should possess skills in Web Analytics to track performance, interpret data, and produce actionable insights.
- Candidates should possess excellent Communication skills for collaborating with internal teams and creating clear, compelling messages.
- Relevant experience in BPO, global business services, or technology-driven environments is beneficial.
- Knowledge of SEO, SEM, email marketing, and marketing automation tools is an advantage.
- Ability to work on-site in Nairobi County, Kenya, and manage multiple projects with attention to detail.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.