Overview
Country Manager for South Africa Jobs in City of Cape Town, Western Cape, South Africa at Loaney (PTY) LTD
Title: Country Manager for South Africa
Company: Loaney (PTY) LTD
Location: City of Cape Town, Western Cape, South Africa
We are seeking a highly skilled and experienced individual to join our team as Country Manager at our online lending company in South Africa.
About the Company
Loaney is an international online lending platform operating in the payday loan (PDL) segment across Europe, India, Mexico, and the Philippines. South Africa represents a strategic new market entry.
Requirements
Experience: A minimum of 2 years in the online lending or payday loan (PDL) business is required. Demonstrated track record of managing teams and driving business growth within South African.
Industry Knowledge: Deep understanding of short-term credit products, credit risk management, data management practices, and the monetization mechanics specific to the South African PDL market — including lead generation economics, approval rate optimization, repeat borrower lifecycle, and collection strategies.
Regulatory Expertise: Comprehensive, working knowledge of the National Credit Act 34 of 2005 (NCA), NCR registration requirements, prescribed maximum interest and fee structures under the National Credit Regulations (including the 2015 cost-of-credit amendments), affordability assessment obligations, and debt review processes under Section 86. Familiarity with the Companies Act 71 of 2008 as it applies to director duties and personal liability in regulated entities.
Market Knowledge: In-depth understanding of the local competitive landscape — including established players such as Wonga SA, Boodle, Lime Credit, DirectAxis, and African Bank — customer profiles (notably the LSM 4–7 employed segment), salary cycle dynamics, and channel preferences (USSD, mobile web, bank-linked disbursement).
Compliance Awareness: Practical understanding of POPIA (Protection of Personal Information Act 4 of 2013) as it applies to borrower data, credit bureau reporting obligations (TransUnion, Experian, XDS), and NCR submission requirements.
Communication Skills: Strong verbal and written English communication skills. Proficiency in Zulu, Xhosa, Sotho, or Afrikaans is an advantage given the target borrower demographic.
Responsibilities
Business Development: Establish and maintain relationships with local banking partners (disbursement and collection rails), debit order providers (DebiCheck-compliant), payment aggregators, and lead generation affiliates.
Regional Strategy: Develop and execute a market entry and growth strategy aligned with company objectives. Map the competitive landscape, identify underserved segments, and build expansion plans with clearly defined CAC, approval rate, and portfolio yield targets.
Operational Management: Oversee end-to-end regional operations including customer acquisition, loan origination, credit assessment, disbursement, collections, and customer service. Ensure full compliance with NCA obligations and NCR registration conditions.
Monetization Management: Own the P&L for the South African operation. Optimize revenue levers including pricing within regulatory caps, repeat loan conversion, and collections efficiency. Report against KPIs including portfolio NPL ratio, net revenue per loan, and 30/60/90-day arrears.
Collaboration and Communication: Coordinate with central product, risk, and tech teams to localize the platform for the South African context. Maintain transparent reporting channels with group-level stakeholders.
Product Management: Drive local product adaptation — loan amounts, tenors, repayment structures — appropriate for the South African market, and manage delivery timelines with relevant team members.
- Candidates without direct South African short-term lending experience or NCR regulatory familiarity will not be considered.