Overview
Brand Marketing Section Head Jobs in Shubrā al Khaymah, Cairo, Egypt at MEN’S CLUB
Title: Brand Marketing Section Head
Company: MEN’S CLUB
Location: Shubrā al Khaymah, Cairo, Egypt
#Brand_Marketing_Section_Head
Location: Cairo, Egypt (Hybrid – with travel for store visits & shoots)
Company: الوسومات (هاشتاغ)
#Men’s_Club
Apply via: [email protected]
About the Role
Men’s Club is looking for a Brand Marketing Section Head to lead the brand strategy and integrated marketing efforts across retail and e-commerce.
This role is responsible for driving brand awareness, customer preference, and sell-through through impactful, performance-driven campaigns.
Key Responsibilities
🔹 Brand Strategy & Planning
Develop brand strategy aligned with company vision
Build annual marketing calendar & seasonal GTM plans
Define brand positioning, messaging, and target segments
Set campaign objectives, budgets, and KPIs
🔹 Integrated Campaigns (Online & Offline)
Lead 360° campaigns across digital, retail, influencers & PR
Collaborate with Digital team on media planning & execution
Ensure proper tracking & measurement (UTMs, pixels, etc.)
🔹 Content & Creative Direction
Lead creative development (briefs, storyboards, shoots)
Manage agencies and production timelines
Ensure brand consistency across all touchpoints
🔹 Retail Marketing & Expansion
Localize campaigns per region/store clusters
Drive footfall through targeted campaigns and store activations
Align with Retail Ops on execution
🔹 Audience Insights & Performance
Analyze customer segments & buying behavior
Translate insights into campaigns, offers & messaging
Lead post-campaign analysis & optimization
🔹 Stakeholder Management
Coordinate with E-commerce, Customer Service & Logistics
Ensure campaign readiness & execution efficiency
Maintain brand governance and approvals
🔹 Team Leadership
Lead Brand Marketing team
Set KPIs, coach team members & manage performance
Ideal Candidate
Experience: 8+ years in Brand Marketing (Fashion/Retail preferred)
Languages: Arabic & English (Fluent)
Strong experience in:
Brand Strategy
Campaign Management
Retail Marketing
Influencer & PR
Analytics & Insights
Qualifications : –
Bachelor’s degree in Marketing / Business / Communications
MBA is a plus
Strong leadership & stakeholder management skills
Experience with digital platforms and analytics tools
Why Join Men’s Club?
Be part of a fast-growing brand expanding across 100+ stores nationwide and a rapidly growing e-commerce channel.
This role gives you the opportunity to shape a leading fashion brand and drive real business impact.
How to Apply :-
Send your CV to: [email protected]
Subject: Brand Marketing Section Head