Overview
Brand Manager (Hybrid) Jobs in El Sherouk, Cairo, Egypt at FoldMarks Design Studio
Title: Brand Manager (Hybrid)
Company: FoldMarks Design Studio
Location: El Sherouk, Cairo, Egypt
🚀 We’re Hiring | Brand Manager (Hybrid) – FoldMarks Design Studio
FoldMarks is growing and we need a Brand Manager who can translate the soul of our studio into every touchpoint the world sees. This is not a conventional marketing role. This is a creative leadership position for someone who thinks in stories, feels in aesthetics, and executes with precision. As Brand Manager, you will own the full spectrum of FoldMarks' brand presence from the way we show up on social media platforms to the way a proposal feels in a client's hands. You will build and protect a brand identity that is deeply personal, unmistakably premium, and always purposeful.
What You Will Do:
Brand Strategy & Identity
Own, evolve, and consistently enforce FoldMarks’ brand identity across all channels and touchpoints.
Develop and maintain a comprehensive Brand Guidelines Document, covering:
- Visual language
- Tone of voice
- Messaging architecture
- Ensure full brand consistency across all client-facing materials, including:
- Proposals
- Presentations
- Contracts
- Signage
- Identify and execute opportunities to elevate FoldMarks’ positioning within the premium design market
Content & Digital Presence
Lead the content strategy and oversee production across all platforms:
- Tiktok
- Brief and collaborate with photographers & videographers to capture completed projects in alignment with FoldMarks’ brand narrative
Write compelling, high-quality content, including:
- Social media captions
- Website content
- Case studies
- Editorial features
Manage and continuously improve the FoldMarks website, ensuring it remains:
- Up-to-date
- Visually refined
- Conversion-optimized
PR, Media & Industry Positioning
Identify and secure opportunities for:
- Editorial features
- Design awards
Build and maintain relationships with:
- Bloggers
- Design industry influencers
Draft and distribute professional press releases for:
- Project completions
- Company milestones
- Brand announcements
- Represent Foldmarks at industry events, design fairs, and networking opportunities
Client Experience & Business Development
Design and enhance all client-facing brand touchpoints, including:
- Pitch decks
- Welcome kits
- Mood board templates
- Milestone booklets
- Collaborate with the design team to develop strong portfolio case studies and project narratives that attract and convert new clients
- Support business development efforts by creating compelling, branded proposal materials
Performance & Reporting
Define and monitor key brand performance indicators (KPIs), including:
- Reach
- Engagement
- Lead quality
- Brand recall
- Share of voice
- Deliver a monthly brand performance report to the Managing Director
Required Experience & Qualifications
• 1–3 years of brand management, marketing, or communications experience
• Demonstrable experience in a creative industry: interior design, architecture, real estate, hospitality, luxury goods, or lifestyle brands
• A portfolio of campaigns or brand projects that showcase your creative thinking and execution
• Strong written English and Arabic, you write with clarity, personality, and purpose
• Proficiency in design tools: Canva, Adobe Suite, or equivalent
• Experience managing social media accounts
• Bachelor's degree in Marketing, Communications, Design, or related field
Preferred (Nice to Have)
• Prior experience working at or with an interior design or architecture studio
• Photography or video editing skills (iPhone-level or above)
• Existing media and editorial contacts in the design/lifestyle press
• Familiarity with SEO basics, Google Analytics, and Meta Business Suite
What We Offer:
- Hybrid working model (2 days in office / 3 days remote)
- Days Off: Friday & Saturday
- Location: Sherouk City
- Fixed working hours (11:00 AM – 6:00 PM)
- Base salary + quarterly performance bonus (package aligned with experience and performance).
- Opportunity to grow with a fast-developing interior & finishing brand
🧪 Assessment Notice
Shortlisted candidates will go through a short practical assessment to evaluate sales mindset, attention to detail, and communication style, because excellence is our standard.
📩 How to Apply
Send your CV (and any relevant sales portfolio/results) to: