Overview
Amazon Ads Specialist Jobs in Sandton, South Africa at Talent Sam
Our client is seeking a results-driven Amazon Paid Ads Specialist to own and optimize their Amazon advertising and storefront performance. This role requires a strategic thinker with strong execution skills who can connect advertising efforts to overall revenue growth, optimize product detail pages (PDPs), and scale campaigns efficiently within budget.
Key Responsibilities
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Amazon Advertising Management
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Plan, execute, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display)
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Continuously monitor performance metrics (ACOS, ROAS, CTR, CVR) and adjust strategies to improve results
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Scale campaigns effectively while maintaining profitability targets
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Storefront & PDP Optimization
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Manage and optimize the full Amazon storefront experience
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Improve product detail pages (PDPs) to drive higher conversion rates (content, images, keywords, A+ content)
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Identify and resolve conversion bottlenecks
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Sales & Conversion Growth
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Develop strategies to increase product visibility, traffic, and conversion rates
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Align advertising efforts with organic ranking strategies
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Leverage data to improve overall sales performance
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Promotional Planning
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Plan and execute campaigns around key promotional periods (e.g., Prime Day, Black Friday, seasonal events)
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Coordinate discounts, deals, and ad pushes to maximize revenue during peak periods
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Budget & Scaling Strategy
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Manage and allocate ad budgets effectively across campaigns
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Identify scaling opportunities while maintaining efficiency
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Forecast performance and recommend budget adjustments based on growth opportunities
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Performance Analysis & Strategy
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Assess current storefront and advertising performance to identify growth opportunities
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Connect high-level business goals to actionable advertising strategies
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Provide regular reporting and insights on campaign performance, revenue impact, and optimization opportunities
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Requirements
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2–5+ years of experience managing Amazon PPC campaigns
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Strong understanding of Amazon Seller Central and/or Vendor Central
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Proven track record of scaling Amazon ad campaigns while maintaining profitability
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Experience optimizing product listings and storefronts for conversion
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Solid understanding of e-commerce performance metrics and sales funnels
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Ability to analyze data and translate insights into actionable strategies
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Experience planning and executing campaigns for promotional periods
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Strong attention to detail and organizational skills
Preferred Qualifications
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Experience working with multiple SKUs or large catalogs
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Familiarity with third-party tools (e.g., Helium 10, Jungle Scout, Pacvue, etc.)
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Knowledge of SEO and keyword research within Amazon
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Experience in fast-paced e-commerce or DTC environments
Key Competencies
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Strategic thinking with a strong analytical mindset
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Ability to connect advertising efforts to revenue outcomes
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Strong ownership and accountability
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Data-driven decision making
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Proactive problem solving and optimization
Success Metrics
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Improvement in ROAS / reduction in ACOS
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Growth in overall Amazon revenue
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Increased PDP conversion rates
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Efficient budget scaling and utilization
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Successful execution of promotional campaigns
Title: Amazon Ads Specialist
Company: Talent Sam
Location: Sandton, South Africa
Category: